Description: A month-long campaign on saving the environment was conducted on BIG FM, during which radio jockeys urged people to initiate at least one action to benefit Mother Earth on Environment Day. However, the campaign emphasized that these efforts should extend beyond that particular day and become daily practices, ultimately integrating into one's lifestyle. In addition to listeners, government organizations, NGOs, celebrities, and individuals also collaborated with BIG FM, each contributing to Earth's protection. Diya Mirza, a prominent advocate for such causes, was featured on air, inspiring listeners to take action and commit to long-term efforts with the motto "Kuch Kar Aur Roz Kar" (Do something and do it every day).

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Credits: BIG FM